How can Bigmouthmedia help my site become stickier?
Our unique portfolio of services has been developed to expose sites on the Internet; enticing searchers to click on our clients site link; keeping their interest while they’re at our clients site and attracting return visits to the sites.
How much experience do your submission technicians have?
Our technicians specialise in their own group of Search Engines and each of these technicians has #at least# 3 years practical experience in SEO, technicians are fully supported by our dedicated research department which keeps technicians updated immediately there are algorithm changes or new affiliations within the search engines.
This ensures that our client sites really are several steps ahead of their competition
I already know my target keywords. Why do I need keyword analysis?
We will always incorporate your suggested keywords into our analysis but people search for sites in less than straightforward ways; our keyword analysis involves detailed study of keywords that are actually being used to find sites like yours. This information is taken directly from search engines and is highly reliable.
Your keywords need to be geographically accurate and high search frequency so that we can be sure of very significant quantity traffic finding you through these words.
My site is a database driven catalogue of 2000 products. Can you achieve Search Engine listings for each page, under specific topic keywords?
Yes! Our database flattening software will convert database URL’s into HTML versions, existing alongside the originals, and these will be submitted in addition to the main URL, resulting in multiple listings on major engines such as Google, the fallthrough result provider for Yahoo, and Inktomi, which provides data for LookSmart, MSN and About.com, plus many more
I have heard that I can submit my own site, using a paid review process. Why is optimisation so essential?
Our unrivalled success is attributed to the research, analysis and preparation stages. What we submit on your behalf, and the acutely organised way in which we submit it is the magical part – enabling us to achieve staggeringly good, keyword-heavy results for your site, while maintaining your brand values.
What about paying for spider visits?
This is integrated as part of our service. Inktomi, Fast, Teoma and AltaVista offer Pay-for-Inclusion (PFI) options. We always use the fastest, most productive method for client sites.
My site is not yet online; do I need Search Engine Optimisation at the moment?
Absolutely! We can assist you even if your site is just an idea, by assessing online competition and viability.
During the development stage, our expertise will ensure that your site is designed in a search engine compatible way. In addition, our domain registration, mapping and branding recommendations will greatly increase the likelihood of a top listing.
Do you use any automated submissions?
Definitely not, and we never have in the past. Search engines are highly spam-sensitive and because of widespread spamming by automated services, the vast majority of search engine mechanisms no longer accept them.
I need to show proven ROI from SEO – can Bigmouthmedia provide this for me?
Our Traffic Intelligence™ service can provide an invaluable monthly report detailing all of the traffic trends to and from your site, while our Gnasher position tracking tool will track your search engine position, as well as your competitors'.
Why use bigmouthmedia rather than having our site optimised in-house?
SEO requires a diverse range of skills, ranging from tech site building expertise, thorough search engine genealogy knowledge, linguistics training, marketing skills and search engine rules knowledge.
Without all of these elements, a well-meaning amateur could seriously damage a site's exposure, and brand value online, even have the site blacklisted. Aside from this, many costs will still apply, even when done in-house. Yahoo, Looksmart, Inktomi, Lycos, Ask Jeeves and others all ask for a fee before they will even think of listing your site.
Using bigmouthmedia means your site is in the hands of some of the most experienced SEO experts in the world.
How soon will I see traffic via SEO?
Traffic will begin to arrive via the search properties within just 72 hours. Some engines are of course slower - Looksmart for example typically takes 2 weeks to place the site into their database, although they do a data dump very regularly to MSN so your Looksmart listing will normally show up there between 12 hours and 7 days from submission. A full timeline is provided at campaign kick-off
Why not simply implement a PPC campaign alone?
We have conducted extensive research and test campaigns to see what the impact of PPC really is. The results are staggering, and pleasing.
In all tests, where a PPC campaign was implemented for the same keywords as the SEO campaign, over the same period, SEO provided 94% of the search traffic whilst PPC carried only 6%.
This is obviously great news for us, and our clients who were able to achieve brand reinforcement every time the PPC link was displayed, without paying the bid cost while receiving high traffic figures via the much cheaper SEO campaign.
How long does it take to get traffic from my SEO campaign?
Following our strategy and development phases, your campaign moves swiftly into the submission phase. Traffic via the Search engines can start arriving at your site within just 72 hours!
How can I measure the results?
Results can be measured using our Gnasher position tracking tool. This tool offers accurate graphical and statistical measurement of your campaign success, it can even analyse against your competitors
How do I know bigmouthmedia is the right company for my campaign?
Our proven track record and return clients. We have clients who have been with us from the start, and whose site success relies on our ongoing efforts on their behalf. We have experience in most marketplaces, including entertainment, retail, finance, media and Government agencies
What is bigmouthmedia’s average CPC?
Based on clients log files over the period of a year, our average CPC is currently #3 pence#. Remember this is in highly competitive keyword fields that command CPC on the PPC engines of as much as £5 per click...
How do I get started?
Just pick up the phone and call our office, or email hello@bigmouthmedia.com
We'll discuss your site and requirements and develop a tailored proposal.
This article was first published on 23 February 2004 and does not necessarily match current events or the current opinions and views of bigmouthmedia ltd.
